Frizzy and unmanageable hair can be difficult to control and style. Inspired by natures water-resistant camellia, Biolage SMOOTHPROOF Shampoo for frizzy hair provides humidity control and anti-frizz smoothness even in 97% humidity.* HOW TO USE: Apply to wet hair and lather with a massaging motion. Rinse thoroughly. We recommend that you pair the SmoothProof Shampoo with SmoothProof Conditioner to help maintain your color-treated hair.
OUR MISSION
Since 1990, Biolage was born with the commitment of offering the hairstylist a unique approach to professional haircare. The exclusive blend of unique botanicals and the latest technologies deliver gentle, high performing formulas to enhance the beauty of every hair type.
OUR VALUES
The brand emphasizes its strong values to reach the ultimate vision of nature, science and sensoriality within the Professional market. Our products adhere to high standards of safety and efficacy and we continue to work toward minimizing our environmental impact.
Biolage understands the biology of hair offering targeted answers for every hair concern. Beauty expresses itself in many ways. We believe in the beauty of protecting the environment and biodiversity; the beauty of delivering desirable and sustainable products; the beauty and the well-being of our stylists and clients.
TOGETHER WE CAN MAKE BEAUTY SUSTAINABLE!
Beauty expresses itself in many ways. We believe in the beauty of protecting the environment and biodiversity; the beauty of delivering desirable and sustainable products; the beauty and the well-being of our stylists and clients.
3 KEY ASPECTS DIRECT OUR PATH:
PRODUCING SUSTAINABLY
We strive to reduce our consumption of energy and water, and minimize the emissions and waste generated by the production of our products. In 2011, the U.S. Biolage manufacturing plant reduced CO² emissions 30% and recycled 96% of consumer waste for energy.
By 2020, we have committed to reduce our environmental footprint by 60%.
DEVELOPING SUSTAINABLY
Up to 40% of our products contain post-consumer recycled packaging (PCR).
INNOVATING SUSTAINABLY
By 2020, we have committed that, 100% of all new products will feature an environmental or social benefit.
BIOMATCH
For the first time, introducing BIOMATCH – our innovative formula approach inspired by the functional beauty of nature. Formula science looks to nature to design superior hair care to solve every hair problem.
Over millions of years, nature has gracefully found the most effective way to flourish and overcome all types of tough conditions on the planet.
Now, science innovates and reacts like nature to learn and develop products that address everyday concerns. The discipline of learning from nature’s mechanisms, biomimicry, has proven to provide the greatest results time and time again.
Welcome to the world of Biolage!
The beauty of nature decoded by science.
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